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New Digital Single from CHAI

18/05/2020 2020-05-18 00:54:00 JaME Source: Press Release Author: Christine

New Digital Single from CHAI

"New Excite Onna Band" CHAI released a new digital single on May 13th.


© CHAI. All rights reserved.
"New Excite Onna Band" CHAI released a new digital single on May 13th.

The band's second digital single of 2020, Ready Cheeky Pretty is a tie-up song used in a commercial for STORES that first aired on TV in February. The song is described as a "comfortable medium tempo track", and it reflects the band's theme for 2020, "becoming a monkey". The theme carries the meaning of "living by bare instinct" and "listening to the voice of one's heart", attempting to cut out unnecessary human ways of thinking.

The song is available for download and streaming worldwide via Spotify, Apple Music and other popular music platforms. Links to the single can be found here.

The video for the song was directed by the band's bassist YUUKI and Hideto Hotta. It combines illustrations created by YUUKI with videos the members of CHAI each shot from their respective homes while people in Japan were requested to refrain from going out due to the COVID-19 crisis.

The video for Ready Cheeky Pretty can be viewed below.


CHAI also recently recorded a special cover of Kyu Sakamoto's hit Ue o muite arukou to help keep fans' spirits up while they're stuck at home due to the coronavirus. The cover, which combines audio and video recorded from the members' respective homes, can be viewed below:

 Download or stream "Ready Cheeky Pretty"
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